I spotted a dress in a high street store that was on sale and when I got the till, the shop assistant explained that it was incorrectly labelled, and the item would be more expensive. I then got home and saw the item listed at the original price that was on the tag. What can I do?
Was the trader obligated to sell the item at a lower price? The trader correcting the error before you purchased the item was the most appropriate course of action. The trader advertising items on sale is known as ‘invitation to treat’. Even though the items were labelled at the discounted price, the trader is not obligated to …